Open position at GLAMI
Marketing Tech Specialist
- Work schedule
- Full-time
- Address
- Křižíkova 148/34, Karlín, 186 00 Praha-Praha 8, Česko
At GLAMI, we are changing the online shopping experience across Europe! We are a fashion discovery search engine connecting millions of users with brands and e-retailers, in 13 markets in the EU. We are looking for a new colleague who thrives in a cross-functional team environment, is excited to build amazing things, and drive growth towards the ultimate goal of making GLAMI the number one destination for finding fashion online.
🏋️♀️THE CHALLENGE…
Joining us in Prague, one of the most enchanting cities in Europe, you will develop & implement a marketing strategy for paid search initiatives.
You will lead and develop a marketing background to elevate the growth of paid advertising programs. The ideal person for this role has a clear background in e-commerce and leading projects within the PPC team.
📈AND THE MAIN RESPONSIBILITIES…
- Marketing product initiatives
- Server-Side Google Tag Manager (SSGTM) and S2S data transfer leadership.
- Implementing Server-Side Tagging, set up and configure in SS/GTM or/and S2S data reporting in certain advertising systems.
- Improving Data Quality, ensure accurate data collection by implementing server-side tagging (or/and S2S) correctly.
- Enhancing Page Performance: Server-side tagging and S2S reduce the amount of code executed in the browser or app.
- Privacy Controls and Compliance, detailed user privacy controls, ensuring compliance with data privacy regulations (i.e. GDPR, DMA, CZ ZoEK etc.).
- Collaborating closely with developers, marketers, and other stakeholders to align with business goals and technical requirements.
- Debugging and Troubleshooting, when issues arise, diagnose problems related to server-side tagging, verify data flow, and address any discrepancies.
- Documentation and Training - Creating documentation for server-side tagging processes and training team members on best practices.
- Develop & implement the strategy for paid channels
- Create & manage campaigns on a tactical level (day-to-day related activities: optimization, budget management, testing).
- Management of assets - the accounts structure, platform changes, new features, credit lines, platform tracking, external partner cooperation).
- Establish partnerships and execute campaigns on relevant local platforms.
- Create & manage campaigns targeted at ROI.
- Contribute to web experience/product development.
- Seek, create, and successfully develop automation strategies to meet the demand for marketing growth.
- Contribute to overall GLAMI strategy and its development
- Seek new ideas, growth, testing, and participation in events and webinars to extend knowledge
- Collaborate with other teams to support the marketing/business initiatives
✅ REQUIRED SKILLS AND EXPERIENCE…
Professional level of English, and one of the following: Czech, Slovak, Hungarian, Greek, Bulgarian, Romanian, Slovenian, Croatian, Turkish, Estonian, Latvian, Lithuanian, and Portuguese.
Minimum 2 years of experience with Google Tag Manager and/or Server-Side Google Tag Manager with focus on measurement, data collection, and tracking.
- Experience in managing and optimizing search and/or display campaigns, preferably for e-commerce business is a plus.
- Comfortable with data analysis, as well as navigating technical aspects of online performance marketing (API integration; feed management, tracking pixels, etc.)
- Keen interest in automation (bid and inventory management, building and managing data feeds for scalable campaign management)
- Ability to prioritize correctly and manage multiple stakeholders, set goals, and execute under tight deadlines.
- Positive go-getter attitude, data-driven, willing to learn and build amazing things
Please note that we will only accept candidates based in Prague with valid EU work permits.
🦙 WHAT YOU CAN LOOK FORWARD TO…
Join a global e-commerce project and play a pivotal role in shaping the future of the online fashion industry.
- Enjoy 25 days of paid time off + 2 sick days to relax, recharge, and pursue your interests outside of work.
- Assess a dedicated learning budget for books, conferences, webinars and other resources to continuously enhance your skills and knowledge.
- Benefit from a team budget allocated to foster connectivity and networking opportunities.
- Enjoy our flexible hybrid work model from Prague - work 3 days a week from our unique and 🐶-friendly Karlín neighborhood-based office.
- Enjoy a variety of snacks and refreshments, including Polivkarna soups every Thursday.
- Stay active and healthy with a Multisport card, with the company contributing 50% of the cost (Prague based only).
- Enhance your English or Czech language skills with our contribution towards language classes, improving your communication abilities.
Please note that we will only consider candidates based in Prague with valid EU work permits.